Marketing

Marketing is vital not only for the success of a company, but also for its existence. Without it, the company could not survive. In other words: without marketing we could not know the consumer and, therefore, what he wants or seeks. Marketing is the connection between the consumer and the company, through it we know what, how, when and where the product and / or service is demanded. Thanks to marketing, companies define niche markets that they directly target. Thus, if the company manages to know and understand the consumer it is targeting, offering the quality it seeks, it will create a strong relationship with it and its sales will increase significantly.